As executive search recruiters in Northern California, Pacific ExecSearch knows that over the last decade, recruiting has changed dramatically. No longer do employers post job openings and evaluate the candidates that apply. Today’s companies have to be proactive and constantly looking for their next great hire. One way to do that is through LinkedIn. To help you take advantage of all it has to offer your company, here are a few tips to keep in mind:

Build a strong network.

Don’t wait until you need to hire a mission critical professional to start recruiting. Instead, reach out and connect with individuals within your industry and beyond on a regular basis. When you have a robust network of professionals in a variety of fields, recruiting will be much easier once it comes time to fill a position. Not only can they serve as a source for you to find candidates, but they can also refer you to others who could be a good fit for the position.

Use keywords.

If you’re looking for someone with a specific skill set, then use that keyword – such as “Sales VP” when you’re searching for candidates. Also use LinkedIn search filters such as location, industry, and current company to find your target candidates. Once you’ve honed in on specific candidates that seem to be a good fit, use InMail to connect with them. In addition, make it simple for candidates to find your company by using industry-related keywords in your company profile.

Save your search.

After creating a search that includes they type of person you’re looking for, save it to get automatic notifications when new results come in. This can be especially helpful when you’re hiring for the same role on a regular basis.

Look to your competition.

Your competitors can serve as a source for potential employees. If there are organizations out there that have the types of people you’re looking for, then search the company name. Both existing and former employees with LinkedIn profiles will come up in your search.

Review recommendations.

Are there people in your network you trust for a recommendation? If so, then take a look at the individuals they’ve recommended and why. This can serve as another pipeline of referrals for your position.

Get engaged.

Join industry groups on LinkedIn that attract the kinds of candidates you’re interested in. These forums are a great source for finding experts within a particular field or with a certain skill set. Identify those group members who fit your criteria and start a conversation with them.

Would you like more help finding strong executive candidates for your company? Contact Pacific ExecSearch. With more than 25 years of experience as executive search recruiters in Northern California, we use both traditional and high tech tools to recruit today’s very best talent. Contact us today to learn more.