As a manager, you know that the highest quality professionals aren’t always looking for jobs. These passive candidates are already solidly employed and may not be searching for opportunities elsewhere. That said, most are open to the prospect of a new job….especially if it offers something unique or special. So how do you reach out to these candidates – and convince them to jump aboard your company ship?

Before you start sourcing passive candidates, determine the following details:

Details about the candidate.

As a leading executive search firm in Rancho Cordova, CA, Pacific ExecSearch can tell you to out all you can about the candidate before contacting them. For instance, use sites like LinkedIn to learn about their background, experience, skill set and education. When you do, you can identify key areas where your opportunity offers growth and advancement – which will play a critical part in getting them enthusiastic about it.

Details about the candidate’s current job and employer.

What kind of reputation does the candidate’s current employer have – and in what areas can you offer more? For instance, if you offer more robust compensation, educational reimbursements or other advantages that their current company doesn’t, then you can use that information to communicate to the candidate why they should consider your company.

Details about the job you’re offering.

High level professionals want to talk with hiring managers who speak their language. So before you connect with a passive candidate, make sure you know the ins and outs of not only what they currently do, but also about the role you’re offering. Anticipate the kinds of questions they’ll ask and have answers ready. Talk to those in the department to gain a strong sense of goals and expectations. And find out all you can about both the advantages and challenges that come with the position.

Details about what makes it unique, special, or different.

You need to sell top candidates as to why they should work for your company. Define what makes the role or your organization exceptional or unique.

Details about how a candidate will benefit from making a career move.

Switching jobs is stressful. That’s why you have to convince a high level candidate that it’s the right move. Explain how they will benefit from the new opportunity, whether it’s taking on larger, more challenging projects; being able to put their creative skills to use; or being a part of an innovative work culture. If a candidate doesn’t know what’s in it for them, they’re not going to consider the opportunity.

Do you need more help sourcing top passive talent for your team? Call Pacific ExecSearch. As a leading executive search firm in Rancho Cordova, CA, we have extensive experience in sourcing, evaluating and helping companies hire top industry professionals. To learn more about how we can help your organization, please contact us today.